Opportunity to Anyone
Fellow toastmasters and welcome guests.
I am Yukimasa Matsuda, who is in charge of 2019-2020 Club Growth Director. Pursuing to pass the baton of this fantastic opportunities given by Toastmasters whom I could meet in these eight years to the future candidates, I want to contribute to establish new clubs, support existing clubs and evolve small clubs. This term, we welcomed Mr. Matthew Ownby, DTM, as our District 76 Director and he set the magnificent goal to reach 220 clubs in this district as our commitment to become an organization who can impact in our society. Specifically, he set Tokai and Kansai districts as the focus areas. To meet the goal, I planned these eight projects.
1.Challenging New Marketing Channel
I challenge to use community FM as a promotional channel which has been recognized to fit our activities and familiar to Tokai people in promoting new division and prospective clubs.
2.Accelerating Digital Marketing
I accelerate digital marketing in PR activities by aiming for targeting audiences and nailing down the messages. We rebuild the district landing page structure and measure the impact by evaluating ROI.
3.Enhancing Corporate Charter
I enhance the development of corporate clubs by following the actions in the previous term and by pursuing to surge the number of clubs and social awareness.
4.Sharing Club Charter Best Practice
I fully support new club establishing activities. We encourage proactive information exchanges such as FQA in chartering, submitting documents and acquiring new members.
5.Developing Education Market
I try to increase clubs by collaborating with education institutes who have similar missions to us such as graduate schools, universities, organizations to encourage overseas education, English education institutes and high schools.
6.Establishing Women’s Leadership
I embrace women’s leadership more than Japanese society. We encourage candidates to participate in Toastmasters activities and promote them to execute women’s leadership.
7.Returning home by Online technology
I promote to use online conference technology in the regions far from Tokyo metropolitan area for new member acquisition and existing member retention. We encourage toastmasters in metropolitan areas to join club meetings by online conference application.
8.Consulting Club Coaches
I fully support club coaches. We share the information who needs club coaches, tips for successful club coaches and how to submit the documents to Toastmasters International.
I will execute these respective projects with the members who have the will. Please feel free to join these projects. Let’s enjoy the activities with fun!
